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Collecting data is easy. Activating that data, on the other hand, is hard.
What are the differences between CDPs and Journey Orchestration tools? And which mix of tools and platforms are best suited to fuel your customer data strategy? Let’s take a look…
Helping clients once again get even closer to their customers! Gain a richer, more dynamic, omnichannel view of customers, unify data from multiple sources in real time, and more…
Being able to give back to the community and contribute to help children and their families who are suffering at this time is something we cherish here at BitBang.
The customer journey is complex. As much as we might like to think this path is linear and easy to predict, the hard truth is that the customer journey is always evolving — especially as people’s intents and go-to channels change. Tracking journey analytics is helping businesses effectively reach customers along their journey.
BitBang have been awarded a co-funding share of the 2.1 Big Data Manufacturing Project promoted by BI-REX.
Because CDPs are crucial to helping businesses understand their customers, build audience relationships, and drive revenue. Those that know this are already on their way to enjoying better data management and delivering more personalized experiences. Those that don’t risk getting left behind.