Aperitivo Evening

Driving innovation with marketing & product analytics

15 June 2022

15 June 2022




Rooftop @ Copernico Isola for S32, via Filippo Sassetti






About the event

In order to be successful in today’s digital industry, companies need to offer their customers an exceptional experience at every turn. To do so, they must constantly iterate on their products and the campaigns their users interact with.

It’s easier said than done, and requires collecting the right data and using the right tools to interpret it, to ultimately guide decision making across the business. It also facilitates better understanding of your users and where the value really lies within your product, which is key to staying successful and competitive.

Join Mixpanel, Adjust and BitBang and our special guests from Vodafone and Hypebank to unpack how they are using marketing and product analytics to tackle this.

Following the panel discussion you’ll then be invited to eat, drink and network with us and the rest of your peers!

What you’ll learn:

  • The most essential app marketing strategies in today’s market from top leaders.
  • How organizations are using analytics to accelerate their marketing efforts.
  • Key insights you can get from marketing and product analytics tools 
  • How to optimize your UX to increase customer engagement 
  • In-depth analysis of your customer segments to identify commonalities and trends within a specific user segment

You'll Meet:

Virginia Romoli Venturi
Digital Marketing CVM Lead, Vodaphone
Roland Pieri
Marketing Analytics Manager, HypeBank
Giulia Davalli
Technical Key Account Manager, Adjust



17:30 – 18:00 Registration & Refreshments

18:00 – 18:15 Welcome Giovanni Lorenzoni, BitBang

18:15 – 18:45 Logical Data Fabric – market trend Gabriele Obino, Denodo

18:45 – 19:00 Data Virtualization Benefits Emiliano Pierdominici, Denodo

19:00 – 20:30 Aperitivo & Networking

Talk with us today!

Discover how we can help you get the best out of your data