An event dedicated to companies and enterprises that want to enhance the quality of data through the discovery of potential and best practices in the use of the best CDP for marketing.

The world of data-driven marketing is extremely complex and changing. Customers interact with companies in new ways and through different channels, they have higher expectations and are willing to trust only those companies able to provide them with a personalized and valuable customer experience, attentive in real time to their needs and requirements.

In the era of big data and AI algorithms, CDPs have proven to be the most effective and efficient technological tool for the collection, aggregation and immediate use of information and data relating to customers and users. The only system capable of creating a complete, integrated and easily accessible database to easily track and manage interactions with your target audience at all times.