BitBang has Rebranded!

Say hello to our new logo

At BitBang, we embrace development, adapting to change as we grow both as a business and as we grow in our services. And, although it has served us well, it’s time to represent who we are now, so say goodbye to our old logo and onwards and upwards to our new look!

It’s been 17 years since BitBang was born and a lot has happened since then. It’s time to put a little cohesive visual brand identity back to our name, to provide clarity to who we are and what we do and come out strong as we continue to grow, in size, in experience and in clients.

And we are starting today with our new logo.

Here’s our logo development over these 17 years:

2003

2010

2017

And here’s our new logo 2020:

It was evident that our logo needed to capture one of our strongest aspects at BitBang, as we value our clients as our clients value their customers.  The ‘softer’ look to the lettering of our brand can reflect our approachable and transparent way of working. As we wanted to continue to show that we approach every project with professionalism, however big or small, the clean and polished look of the clear-cut letters help to maintain this concept.

Our colour choices

Just as we try to solve our Customer challenges as efficiently and simply as possible, our new look has focused on this sleek and simplistic outlook. Our colour palette is neat and simple, working with primarily with 3 colours; 2 calm colours injected with a splash of lively red, as we remain alert and continue to drive endless innovative solutions.

But you’ll also see some sparks of these colours:

Why?

Because, as a business we must stay agile. Every client is different, with different challenges and different motivations. That’s why we are here, always ready to understand the needs of each and every client. It’s what we do best and what we will always continue to do!

Thanks for hearing out our story. We hope you like our new logo as much as we do.

Over the next few months, we will be aligning more visuals around our new look: on the website and other content pieces, so stay tuned for a more consistent and more instantly recognizable BitBang.